Make Vlog and Demo Videos for Social Media

Confident business man looking at camera talking about company strategy and business plan, explaining corporate success

There are many styles of recording video, we’re going to discuss two of four of the most popular versions within this blog. Vlog and Demo videos are commonly used across social media platforms, YouTube in particular. We will discuss and explain the best way to compose a video for the above styles.

Vlog Style

Video blogs are usually with one person talking straight into the camera. Usually, a sit-down video that is often filmed as a medium close up. This composition allows us to see both the Vlogger and background so we are able to see an all-round view of their setup.

It’s is a good idea to use props in the background to help bring character to the video so the audience can get a better understanding of you and the type of content you create.

Businessman Presenting a Vlog

D.I.Y/Demo

This video is usually for people who want to show off a certain skill, this can alter depending on what you wish to demo. You will typically show your end product at the beginning, so the viewer will know what they are staying for. Throughout you want to change and compose different shots to help guide people as this is a demo video. Using close-ups and different angles can provide useful to the viewer.

For Example; if you were decorating a cake and showing a tutorial on this. Any detailing you do on the sides would provide a good opportunity to have a close-up. Switching between the different frames can help keep the viewer engaged as well.

Close Up of A Cake Being Decorated

If you enjoyed reading about vlog and demo videos and are interested in filming interview and formal presentation then visit the second part of this blog! Or head over to our YouTube page to see more of our new Pro Tips Series.

Mahisa